Why Your Business Should Invest in Commercial Monument Signs

by | Oct 17, 2023 | Advertising and Marketing

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Part of the struggle of growing your business is attracting new customers, which is why signage is often so important. There are so many different types of signs to choose from that it can be difficult to know which ones are right for you. Commercial monument signs are one type of sign that you may want to invest in to promote your business.

What Are Monument Signs?

First, it’s good to establish what monument signs are. Commercial monument signs are solid roadside signs that are about eye-level height. They usually have some element of design, such as a rock or stucco base, and a prominent display area with your business name. Some have space to add additional information with movable letters, such as specials and opening hours.

Attract Drivers

Monument signs are especially important in road areas that receive a lot of traffic. Because they are eye-level, they are easy to see for people who are driving by. That means more people will know about your business. Plus, monument signs make it easier for people to find your business, especially if your actual business is set a bit back from the road.

Incorporate Design

Commercial monument signs tend to blend in well with the façade of your building. The company making the sign can make sure the sign is the same color and even material as your façade, incorporate design elements from your official logo or façade, and more. These signs often look better than plain signs.

For these reasons, you may want to invest in a monument sign for your business.

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