If you are involved in fundraising efforts you have a lot of planning to do to ensure the promotion is a success. It’s much easier for people to give you money if they get something useful in return and this is why selling things is so popular. However, selling the right products to your donors/customers is the most important aspect of a successful campaign and the Internet offers many excellent sources. Here are some helpful tips for finding the best source for online fundraising products.
Try Something Non-Edible
Instead of selling cookies or candy this year, go for something a little different. Yes, candy and cookies are great products but so many people are concerned with their health these days, it may be a good idea to choose online fundraising products in the “non-edible” category. This way, your customers/donors can buy freely without any sense of guilt, and they may be inclined to buy more.
If You Sell Food Items, Offer Healthy Choices
Due to the potential of weight-conscious customers, consider going with healthy alternatives to fattening snack foods. Consider foods that are gluten free or sugar free. You may sell many more items than you think.
Think “Green” or “Eco-Friendly”
When you shop for the best source for online fundraising products, think green. Just about everyone has concerns about helping the environment but few people are actually doing something about it. Now you can get people in your community to help your organization and also do their part for the local eco-system by purchasing green products. This is a “win-win” situation because everyone stands to benefit, even planet Earth.
Catalogs and Brochures
Brochures and catalogs are your fundraiser’s “silent salespeople.” In fact, when you look for the best online fundraising company, go with one providing bright, colorful, and attractive catalogs. A good fundraising source is there with professionally produced catalogs guaranteed to draw the attention of the customer and motivate him or her to buy. In fact, with the right brochures your fundraising products will virtually sell themselves.
Use Online Fundraising to Supplement Your Promotion
Look for fundraising companies which give your customers the chance to shop from an online store. This can greatly increase the convenience factor and can lead to many more sales. All people have to do is go online and check out a large assortment of excellent products. When they buy, you receive a donation to your cause.
Customer Service
Your online fundraising source should provide helpful and knowledgeable reps. They will help you choose the best products. In addition, go with a source which does not require upfront costs, to make it easier.
