All businesses, whether large or small, will at one time or another need printing services. This includes printing of brochures, business cards, sell sheets, and annual reports – all tools that are important if a business wants to appear professional and knowledgeable. These and other printing jobs can mean the difference between growing your business and losing customers. Each and every piece that is printed is of vital importance, so the printing company a business uses is extremely important to the life and growth of the business.
When it comes to digital printing in Chicago, there are many companies from which to choose. This decision is crucial, so it is important to find the right printing company for your needs. Choosing a printing company does not have to be difficult, though, if you know what you are looking for.
Types of Printing Companies
Companies that offer digital printing services are plentiful, but they are not all alike. The best company to work with is one in which all services are available – from in-house graphic designing services to consultants who know everything about the printing process. Regardless of what you may already know about printing, there will always be questions, and a good printer will be able to answer those questions and more.
If a printer offers other digital services, such as scanning and archiving capabilities, this is even better. Customers usually prefer the convenience of a one-stop printing company, since no one wants to visit more than one printer for any single printing need. Business employees are very busy, and this one-stop shopping saves both time and money.
In addition, customers should look at the amount of time the printer has been in business and the number of clients it has served. If a printing company has been in business fifteen years or more, this is a good sign. No company will last that long without a satisfied customer base. If their clients include well-known local or national businesses, this further enhances their image and credibility.
Services Offered
Companies offering digital printing should also offer a large variety of products, including marketing materials, envelopes and letterhead, trade show materials, signs and posters, and calendars and catalogs. They should also offer reprographic services like binding, document management, blueprints, and CD and DVD replication.
Ideally, a digital printing company will have a method of uploading files directly to their graphic arts department. This cuts down further on the amount of time spent on a project since the printer can receive the files in a few minutes’ time and can immediately begin work on the project. Some even allow their customers to post jobs to the printer’s website for other customers to view.
